{"product_id":"formatt-hitech-glass-100x100mm-soft-white-1-2","title":"Formatt Hitech Glass 100x100mm Soft White 1\/2","description":"\u003ch2\u003eFormatt Hitech Glass 100x100mm Soft White 1\/2 | A gentle softening effect in glass\u003c\/h2\u003e\n\u003cp\u003eHard, crisp-looking light can feel too stark when you want a softer image. The Formatt Hitech Glass 100x100mm Soft White 1\/2 is a square photographic filter made to give light a gentler character. Its Soft White name describes the look it’s intended to create, while the 1\/2 designation offers a specific strength to work with rather than an unspecified effect. It suits photographers who want to soften the rendering of a scene while keeping the choice of when to use that effect in their hands. Try it with a backlit portrait or a scene with bright highlights when you want a less clinical feel. The 100x100mm format gives you a clearly defined square size to account for in your filter setup. It’s a focused creative tool, rather than a general-purpose UV filter.\u003c\/p\u003e\n\u003cdiv class=\"specialist-note\"\u003e\n\u003ch3\u003eSpecialist Note\u003c\/h3\u003e\n\u003cp\u003eFor a backlit portrait, I’d begin with the 1\/2 version and judge the softness against the brightest areas in the frame. That strength gives you a deliberate starting point for a gentler look without committing to a more pronounced effect. The glass construction is a practical detail I value: it gives this filter a solid, clear surface for shaping the image. Its 100x100mm square format also makes the size easy to identify when you’re arranging filters for a setup. I’d consider it for portraits or bright, high-contrast scenes where you want softened light. Just keep in mind that it’s a creative effect filter, not a UV filter for general protection.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch3\u003eTechnical Specifications\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eProduct: Formatt Hitech Glass 100x100mm Soft White 1\/2\u003c\/li\u003e\n\u003cli\u003eFilter size: 100x100mm\u003c\/li\u003e\n\u003cli\u003eColour: White\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Formatt Hitech","offers":[{"title":"Default Title","offer_id":57563694727508,"sku":"FH-FH100HSWHI","price":94.28,"currency_code":"EUR","in_stock":false}],"url":"https:\/\/www.htf-store.com\/ar\/products\/formatt-hitech-glass-100x100mm-soft-white-1-2","provider":"Hard to Find Camera Store","version":"1.0","type":"link"}