{"product_id":"polarpro-cinegold-filter-77mm","title":"PolarPro Cinegold Filter - 77mm","description":"\u003ch2\u003eWarm, cinematic tones straight from the camera\u003c\/h2\u003e\n\u003cp\u003eThe PolarPro CineGold Filter 77mm is designed to give your images a nostalgic film-inspired look with a single step on the lens. Inspired by the rich aesthetic of Kodak Portra 400, it gently softens digital sharpness while adding natural-looking skin tones and a beautifully warm overall feel. The result is a subtle golden diffusion that creates a pleasing bloom around highlights and brings extra life to midtones.\u003c\/p\u003e\n\n\u003ch2\u003eBuilt for a refined, flattering image\u003c\/h2\u003e\n\u003cp\u003eMade with premium German Chroma glass infused with gold particles, this filter delivers a controlled half-strength gold mist effect. It helps create soft contrast, glowing highlights, and a classic cinematic character without overwhelming the scene. The 77mm size makes it a practical choice for many popular professional lenses, so you can use the same signature look across different setups.\u003c\/p\u003e\n\n\u003ch2\u003eDurable construction for everyday use\u003c\/h2\u003e\n\u003cp\u003eThe weather-resistant aluminum frame is built to handle demanding shooting conditions, while the 16-layer coating helps guard against reflections, dirt, and scratches. It is a dependable creative tool that combines optical quality with solid protection.\u003c\/p\u003e\n\n\u003ch2\u003eIncluded creative extras\u003c\/h2\u003e\n\u003cp\u003eAlong with the filter, you also get downloadable LUTs and presets to help streamline your post-production workflow. Options such as Portra 400 Cine and Golden Hour make it easier to match your edits to the warm aesthetic created in-camera.\u003c\/p\u003e\n\n\u003ch2\u003eKey features\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eGold mist diffusion filter with half-strength effect\u003c\/li\u003e\n  \u003cli\u003eInspired by the look of Kodak Portra 400 film\u003c\/li\u003e\n  \u003cli\u003eCreates warm highlights and soft contrast\u003c\/li\u003e\n  \u003cli\u003ePremium German Chroma glass with infused gold particles\u003c\/li\u003e\n  \u003cli\u003e16-layer anti-reflective and protective coating\u003c\/li\u003e\n  \u003cli\u003eWeather-resistant aluminum frame\u003c\/li\u003e\n  \u003cli\u003e77mm filter size\u003c\/li\u003e\n  \u003cli\u003eIncludes downloadable LUT and preset bundle\u003c\/li\u003e\n  \u003cli\u003eDimensions: 79.5 x 7.4 mm\u003c\/li\u003e\n  \u003cli\u003eWeight: 28 g\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eIn the box\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003ePolarPro CineGold Filter 77mm\u003c\/li\u003e\n  \u003cli\u003eProtective case\u003c\/li\u003e\n  \u003cli\u003eCleaning cloth\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"ERC","offers":[{"title":"Default Title","offer_id":54057583935828,"sku":"2004600751","price":117.52,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0780\/2493\/3716\/files\/2004600751_01.jpg?v=1774868183","url":"https:\/\/www.htf-store.com\/it\/products\/polarpro-cinegold-filter-77mm","provider":"Hard to Find Camera Store","version":"1.0","type":"link"}