{"product_id":"hp-963-black-original-ink-cartridge-1","title":"HP 963 Black Original Ink Cartridge","description":"\u003ch2\u003eHP 963 Black Original Ink Cartridge | Original HP black ink\u003c\/h2\u003e\n\u003cp\u003eWhen the black ink runs low and it’s time to replace the cartridge, the name on the replacement matters. This is the HP 963 Black Original Ink Cartridge: an original HP cartridge for black ink. It suits someone looking for that specific cartridge rather than a different colour or a third-party option. The useful thing about the title is how plainly it identifies the product: HP is the brand, 963 is the model designation, and Black tells you the ink colour. That makes it easier to compare with the cartridge you’re replacing. There’s no need to read extra claims into the name; the honest description is a black original ink cartridge from HP. If those are the details you’re shopping for, this is the product to consider.\u003c\/p\u003e\n\u003ch3\u003eChoosing by the label\u003c\/h3\u003e\n\u003cp\u003eWith printer ink, a familiar-looking package or a similar number can be misleading. Use the full product name as your reference: HP 963 Black Original Ink Cartridge. In particular, the 963 designation and the word Black are useful identifiers when you’re narrowing down a replacement. The word Original identifies this as an HP original cartridge, not a third-party product. Those details describe what this item is; they don’t establish which printers it fits, so rely on the exact cartridge name you need rather than assuming that another HP cartridge will do the same job. It’s a simple product, and the name is the key information available here. If you’re comparing listings, keep the complete designation in view so you’re considering the same model and colour.\u003c\/p\u003e\n\u003ch3\u003eTechnical Specifications\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBrand: HP\u003c\/li\u003e\n\u003cli\u003eModel: 963\u003c\/li\u003e\n\u003cli\u003eColour: Black\u003c\/li\u003e\n\u003cli\u003eProduct type: Original ink cartridge\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HP","offers":[{"title":"Default Title","offer_id":57512695431508,"sku":"3418985","price":44.12,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0780\/2493\/3716\/files\/3418985_01.jpg?v=1791588160","url":"https:\/\/www.htf-store.com\/products\/hp-963-black-original-ink-cartridge-1","provider":"Hard to Find Camera Store","version":"1.0","type":"link"}