Heineken Can Camera

Heineken Can Camera

Heineken Beer Can 35mm Novelty Camera - Good Condition | Iconic 90s Promotional Collectible for Lomography and Memorabilia Fans

The Heineken Can Camera is a quintessential piece of 1990s promotional history, cleverly disguised as a standard 330ml beer can. Manufactured by Ginfax Development Ltd., this novelty camera was a popular marketing item that transformed the act of photography into a conversation starter. Despite its playful exterior, it is a fully functional 35mm film camera.The design features a "stealth" lens hidden within the can's graphic, with the film advance integrated into the top lid and the rewind mechanism activated by the pull-tab. It is highly sought after today by collectors of "adver-tech" and Lomography enthusiasts who appreciate the lo-fi, nostalgic aesthetic produced by its simple plastic optics.

Key Features

• Discreet Novelty Design: Perfectly mimics a Heineken beer can, making it a unique "spy" camera for candid snapshots.

• Integrated Controls: The top of the can rotates to advance the film, while the ring-pull serves as the rewind crank—a clever use of the can's form factor.

• 35mm Film Compatibility: Uses standard 135 cassette film, allowing for easy processing at any standard lab.

• Lo-Fi Aesthetic: The fixed-focus plastic lens produces soft, dreamy images with vignetting, perfect for the Lomographic style.

• Pop-out Flash (Select Models): Some versions include a hidden flash unit that pops up from the top of the can for low-light shooting.

Condition Report

• Body: Good condition. The aluminum-styled plastic exterior retains vibrant colors with only light surface scuffs typical for its age. The "clamshell" or lens cover mechanism operates correctly.

• Optics: The fixed-focus plastic lens is clean. Viewfinder is clear enough for basic framing.

• Mechanics: The film advance wheel on the top lid clicks satisfyingly, and the shutter fires at its single fixed speed.

• Battery Compartment: If equipped with a flash, the compartment is clean and free from old battery leakage.

Specialist Note

"The Heineken Can Camera is a peak example of 90s 'junk' cameras that have found a second life in the analog community. While it won't outshine a Leica in sharpness, it excels at capturing the 'vibe' of a party or a summer day. It's essentially a reusable disposable camera with a much cooler outfit. Pro tip: use a high-speed film like ISO 400 to compensate for the narrow fixed aperture."

What’s Included

• Heineken Can 35mm Camera (Ginfax Edition)

• Original wrist strap 

Technical Specifications

• Category: 35mm Novelty / Toy Cameras

• Film Format: 35mm (24x36mm negative)

• Lens: Fixed-focus plastic lens (approx. 30mm)

• Aperture: Fixed (approx. f/8 to f/11)

• Shutter Speed: Fixed (approx. 1/100s)

• Focus Range: 1.2m to infinity

• Power: Fully mechanical (Flash models require 1x AA battery)